Catch the missing shotbefore it becomesa reshoot.
Creative Queue keeps the brief attached to every shot, asset, approval, and handoff, so the campaign you planned is the campaign you deliver.
“We’re shooting so much.
Nobody can see what’s coming.”
Where things are, what's already been used, what's still coming down the pipeline. None of it lives in one place. It's a Google Sheet, a Frame.io link, a Drive folder, and someone's head.
And the bigger the launch, the worse it gets.
Three jobs,
one source of truth.
Plan the campaign, run the production, manage and distribute every asset. Each is a place the chaos stops. Whatever you came to do, you start there.
Plan the campaign.
Marketing sees what's shot and what's still coming, before it exists. Every asset has a "coming" state from day one, so nobody plans around an empty folder or waits on the one person who knows.
Run the production.
Scan, shoot, move on. Every shot carries its SKU, so files name themselves on capture and the naming standard stops being the thing people "constantly fail." The retoucher batch-renames straight from the shot data. No meeting required.
Manage & distribute.
Every asset findable in one library, tagged by campaign, look, and shot. See the brand as an outsider would, and stop burying your best work under whatever you shot last.
Then you do it again. Faster.
Pull the numbers, see what the next drop needs, and templatize the campaign you just ran. The naming rules, the approvals, the shot structure. The second campaign starts where the first one ended, not from a blank sheet.
Not just the shoot.
Everything you put out.
Brief to channel. Shoots, UGC, email, social, and AI assets, planned and delivered from one place.
Every asset a launch needs, planned, produced, and live across every channel on the same day.
The whole campaign on one calendar. Each asset tracked from "coming" to live.
Plan what goes to site, social, and email. Pull the right asset without hunting for it.
Brief creators, request assets, collect deliverables next to everything else in the campaign.
Shoot tethered or generate with AI. Either way, the files name themselves.
Every finished asset stays findable, so your best work never gets buried under last week's.
Every role reads its own job
off one board.
Sees the plan and the shot list before call time. No guessing what we're shooting.
Sees the looks and preps the right pieces. Knows exactly what to pull.
Blockers, owed assets, handoffs. Sees everything and keeps it moving.
Sees organized selects and finds the story faster. Cuts with confidence.
Gets approved assets on time and stays on brand. Plans around what's ready, not promised.
Sees the full picture and makes decisions faster. The whole story, not a scattered folder.
Three ways in.
Same product underneath.
Where you start depends on how much you're putting out and how many brands you run. The product underneath is the same.
Founder-led
fashion brands.
You're the founder, the creative director, and the bottleneck. The shoot lives in your head. Your producer chases assets across Drive, Frame.io, Notion and three group chats.
- •Single brand, single creative voice
- •A small team across production, marketing, e-com
- •Drive + Slack + a Google Sheet that nobody trusts
- •Buying motion: founder + producer, single decision-maker
Fast-growing
e-commerce teams.
You run campaigns every week. Marketing, production, and e-com each need the same view, and the founder is no longer in every launch.
- •One brand, many launches a month
- •Growing team across marketing, production, e-com
- •An existing stack you don't want to rip out
- •Buying motion: marketing or ops lead, quick eval
Multi-brand
retailers.
You run production for six brands, with Capture One on the floor and a PIM and inventory tracking downstream. The problem isn't tooling. It's the layer between tools where nobody knows the status of anything. You need an OS that sits above the stack, not another tool inside it.
- •Multi-brand, multi-region
- •60+ people across production, distribution, brand teams
- •Capture One, PIM, and inventory already in production
- •Buying motion: head of operations + IT, structured eval
Plays nicely with
your existing tools.
Priced to the work.
Not the seats.
Pick the tier that matches your team and how much you put out. Not sure yet? Run a pilot first.
For founder-led teams. Free for three months, then $500/mo while we're still learning where the limits belong.
- Three months free, for founders
- $500/mo after
- Up to 5 team members
- Core planning, production, and asset library
- Founder-led onboarding
For teams running campaigns every week across planning, production, and distribution.
- Up to 15 team members
- 5 concurrent projects
- Capture One + Drive wired
- Onboarding included
For multi-brand retailers with deeper integration needs.
- Multi-brand
- Dedicated SA
- Custom integrations
- Workflow design
- Rollout support
Need proof without full commitment?
Run a pilot. A two-month engagement: we wire your existing stack to Creative Queue, run one campaign through it end to end, and show the team what changes when the work is visible in one place. Exit without penalty.
Is this a project manager, an asset manager, or a PIM?
It's the layer that sits between them. Your PM tool tracks tasks. Your DAM stores files. Your PIM publishes to e-com. Creative Queue tracks the production state of every product across every shoot, and tells the other tools what to do. If you don't have a PIM, it can replace one for fashion-brand scale; if you do, it sits above it.
What spreadsheet are we actually replacing?
The campaign master. The one with tabs called "Shotlist v3 FINAL", "Selects to approve", "Retouch tracker", "For e-com" and "DON'T EDIT (For Sara)". The one open in seven browser tabs and out of date in all of them.
Can we roll out to part of the team first?
Yes. The pilot is scoped to one team, usually production. The rest of the org reads from it without logging in: marketing gets a link to today's selects, e-com gets a delivery folder, the founder gets the campaign view. We expand seats from there once production is stable.
What if the pilot fails?
Then it fails, and we say so in the written eval. There's no auto-conversion to an annual contract. You keep the data we ingested, exported in formats your existing tools can read. We've ended pilots before. It's part of the model, not a failure mode.
Who owns the data, and what happens if we leave?
You own it. On exit, you get a full export: shotlist, asset metadata, naming conventions, and audit log, in CSV, JSON, and the original file structure. Files in Drive stay in Drive. We don't hold your data hostage as a retention strategy.
Adrian Nugent-Head
Cofounder
Built Creative Queue after watching the same campaign break four different ways across Slack, Dropbox, Asana, and a Google Sheet nobody trusted. Now works hands-on with founder-led brands and multi-brand operations rolling it out.
Brandon Aviram
Cofounder & creative director
Fifteen years directing campaigns for the world's biggest brands, from Armani to Amazon. Now builds the software he wished existed on set. Creative Queue is one of them.
Thirty minutes.
One founder.
Honest answer.
Thirty minutes with a founder, and you walk away with honest answers on whether the platform is right for you.